Save Time and Effort with Marketing Technologies

Time is our most precious asset; use it wisely by implementing the techno-logies below to accomplish your marketing goals with little to no effort.
 

Hootsuite for Social Media Posts

• Create, schedule, and post all your online content simultaneously across multiple social media channels like LinkedIn, Twitter, and Facebook.

ChatGPT for Content Creation

• Explore ideas for blog topics in your industry that resonate with your target audience.

• Get help drafting content when you hit a roadblock, just don't rely on it to do all the writing for you.

Mailchimp for Email Marketing

• Distribute content to multiple email recipients simultaneously.

• Schedule distributions at specific dates and times for higher readership numbers.

• Segment readers into targeted distribution lists (profession or industry) so the right people get the right information at the right time. This is a useful feature if you don't have traditional CRM (Contact Relationship Management) software like HubSpot.

• Gain subscribers and potentially clients by adding the subscribe button to your email signature, website, and social media posts.

• View analytics to see how well your content performed (who opened or forwarded your content). This function allows you to fine-tune future content.

Need help? Let Remote Marketing Solutions serve as your marketing resource partner.
If you’re ready to get started, please complete and submit the contact form here.

3 Easy Ways to Nurture Potential Client Relationships for Future Growth

The Problem

Missed opportunities to follow up with potential clients will hinder your company’s future growth. An understandable challenge given everyone's busy schedules.
 
The Solution

1. If you're collecting business cards (or e-cards) during your travels, make sure those new contacts are added to your database and indicate how you met them.

2. Send a follow-up email with more information about you, your services, and your company.

3. Make sure your new contacts are on your email distribution list to receive future communications like blogs.

Taking these three steps keeps you on the potential client’s radar with regular communications that you could not realistically achieve otherwise. Following these steps also helps you identify how the relationship originated, which could inform your future marketing efforts.

Need help? Let Remote Marketing Solutions serve as your marketing resource partner.
If you’re ready to get started, please complete and submit the contact form here.

Free Advertising Powered by Social Media

Having a presence on social media is a simple and inexpensive way to advertise and spread awareness about your services. Check out these tips to get started.

1. Understand which social media platforms your target audience uses and create a social media profile on one or more like LinkedIn. 
    

2. Engage your audience by regularly adding content to your profile to showcase your services. A weekly frequency is best but implement a frequency that's easy for you to maintain.
    

3. When you share content, your connections will "like" and "share" it with their connections, exponentially increasing awareness of your services.
    

4. Include links to your social media profile on your website, your email signature, and e-newsletter. Easy access to your social media profile makes it simpler for new contacts to connect with you, expanding your network and your reach to potential clients. 

Need help? Let Remote Marketing Solutions serve as your marketing resource partner.
If you’re ready to get started, please complete and submit the contact form here.

Email Marketing: 4 Simple Steps to Get Seen by Potential Clients

Potential clients of your services first need to know they exist. Email marketing is a simple and inexpensive way to showcase your services and ultimately grow your business. Check out these four simple steps below to get started.

1. Create Content. Blog on topics that solve problems for your target audience and align it with the services you provide. For instance, an accountant’s blog offers guidance on how to lessen individual and corporate taxes and how their services can make that process easier. Having trouble coming up with topics? Look at the challenges your clients are facing, what’s happening in your industry that could impact your clients, and what your competitors are doing. You can also repurpose or update old content.
    

2. Keep It Simple. This blog’s format is a perfect example of content that’s easy for an author to create and even easier for a reader to digest. Types of blog formats include listicles (Top 5 Tips to Prepare for Tax Season), answering frequently asked questions, or using infographics to convey data-heavy content.
    

3. Be Consistent. To keep you on track, create a list of topics that are easy to blog about, then blog on a topic every two months. This frequency, coupled with short blog content, is a sustainable strategy that will keep you on the radar of not just potential clients, but existing ones who may need to re-engage your services. Once you get more comfortable with blogging, increase your frequency.
    

4. Build a Mailing List. Use a mass email provider like Mailchimp or Constant Contact to distribute content and build your mailing list. Grow your list by adding a subscribe button to your website, your email signature, and in the blog.

Need help? Let Remote Marketing Solutions serve as your marketing resource partner.
If you’re ready to get started, please complete and submit the contact form here.